Baby Shop Stand @MBC
Objective: Showcase Babyshop as one stop shop for all your mom needs, advise & guidance as far as babies are concerned
What we did: Designed a stand layout which provided an Expert’s lounge where moms could meet with Specialists and discuss their needs of parenting. The stand was open from all sides in order to be more welcoming to everyone. Separate seating arrangements across the stand ensured we have opportunity for multiple dialogues with consumers simultaneously.
Result: hundreds & hundreds of moms talking to each other about the experience – and the brand positively